Inaugural Branding and Marketing Summit (BAM) to Address Solutions to Growing Your Business in a Saturated Market

BAM Summit Scheduled for September 21 and 22, 2023 at Annenberg House in Santa Monica, California

SANTA MONICA, Calif. (PRWEB) May 31, 2023

Bicoastal award-winning marketing and public relations firm Marketing Maven and HOW CREATIVE®, the boutique, full-service business design firm, are teaming to launch the first annual Branding and Marketing (BAM) Summit® in September 2023.

The event will take place at the Annenberg Community Beach House in Santa Monica, CA, September 21-22nd and focus on: How do you stand apart from your competitors and reach your true business potential?

The first section of the BAM Summit will be led by HOW CREATIVE®’s Howard Lim and will focus on the fact that most businesses reach only 25% of their potential for profit, revenue, value and equity and how to change that.

Lim says this is because of several other problems:

1. Most businesses are mismatched between their value and how they are


2. Most businesses are generic and don’t differentiate from their competition

3. They lack the brand to build brand equity and value to sell their company for the best price

4. The lack of DNA to scale and grow exponentially

5. They lack a culture that thrives and creates a sense of belonging

6. Most businesses lack proper sequence for rapid growth

7. Most businesses lack a value proposition to raise them above the competitive heap

8. Most businesses lack an emotional brand promise to attract the right customers or buyers

“Whether you’re a business owner, CEO, entrepreneur, or an inventor, your ongoing challenge is finding ways to dominate your market category. Today, more products and services are out on the marketplace than ever before, leaving the typical consumer overwhelmed with choices and overcome with indecision,” says HOW CREATIVE founder and business and brand architect Howard Lim. “But there are solutions to overcome such market saturation and stand out in the pack.”

At the BAM Summit, Lim will offer the following:

  • Valuable lessons learned over the course of 35 years of business development and fortune 500 branding experiences for reaching 90% or greater of a business potential

  • Client case studies from over 35 years building multi-million to multi-billion-dollar companies to demonstrate how blending strategic business planning with innovative branding solutions accelerates growth, brand equity, profitability, and value while attracting high-quality employees and loyal customers.
  • Demonstration on how disruptive scaling and growth strategies work to create a greater ROI from 10x to 2000x
  • The proper sequence for scaling your business growth
  • Branding secrets used by Fortune 100 companies to secure more sales and long-term customer loyalty
  • Creation of a distinctive brand personality that customers and buyers can connect to emotionally
  • How to avoid common branding mistakes that prevent your brand from scaling.

Lim and Marketing Maven CEO and President Lindsey Carnett will show how to achieve maximum potential with exponential growth in revenue, profits, value, and equity. They will demonstrate how to position your business or brand as a leader in its category and turn bystanders into buyers.

Register for BAM Summit here: BAM SUMMIT (

Prior to the September 21 and 22 live event, the BAM Summit will host a complimentary webinar series with five, 30-minute impactful sections, providing in-depth knowledge, practical tips, and valuable tools to transform your business. With teasers and introductions to brand strategy and identity alignment to website critique, business health checks, scaling your brand effectively, and interactive sessions for growth and scaling, each section will address crucial aspects of your business’s success. The first webinar will be held at 10:30am PT/1:30pm ET on Thursday, June 1, 2023. Register for The BAM Summit Webinar Series: Unleashing Your Business’s Growth Potential:

About MarketingMaven

With offices in Los Angeles and New York, Marketing Maven is an award-winning full-service international marketing and communications agency. Nationally recognized as a trusted communications partner, Marketing Maven specializes in public relations, brand strategy, social media, digital, media relations, event marketing, market research, minority marketing and search engine optimization. Marketing Maven leads the industry in utilizing advanced metrics to measure marketing reach and providing competitive analysis unparalleled in the industry. Offering strategic counsel, we see the big picture and use creative tactics to achieve results. For additional information about Marketing Maven, visit


HOW CREATIVE has developed, implemented, and refined a comprehensive system for building a successful, world-class business. Using our proprietary SIM System™, we integrate Strategy, Implementation, and Management into a seamless process that can be successfully applied to every aspect of your brand.

By identifying a company’s hidden potential and shifting its trajectory for exponential growth, our streamlined, highly effective approach is as economical as it is efficient, offering more value for your dollar while increasing market share. Faster than conventional strategic planning, branding, and marketing methods, our unique approach collapses time for accelerated outcomes, increasing company profits, value, and opportunities. For additional information about HOW CREATIVE, visit

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