55% of consumers search online before buying a product. MIAMI (PRWEB) June 27, 2023 According to the latest PwC survey, half of global consumers plan to increase online spending in the next six months. Meanwhile, 55% consider search engines as their primary source of information before making purchases. Failing to adapt to this digital […]
business marketing articles
Forty-one percent of small businesses are considering using AI to help make business decisions, according to a new study conducted by American Express. And customer service and marketing use cases are the top applications for using AI technology. AI use cases. Small businesses say they are considering AI for a wide range of use cases.
We’ve all heard the phrase, “innovate or die.” And in the business world, there is a lot of truth in this statement. If we become complacent in what we know, and we stop challenging ourselves to grow, we lose our leadership edge. We become the disrupted instead of the disruptor. Digital transformations are always a
By establishing thought leadership, increasing visibility and reach, generating leads, building strong relationships, and staying ahead of the competition, businesses can achieve long-term success and sustainability. BRITISH COLUMBIA – Business-to-business (B2B) marketing is a crucial aspect of any business, regardless of its size or industry. In BC, B2B marketing can make all the difference in
Opinions expressed by Entrepreneur contributors are their own. Over the last few years, marketing automation has quickly become a critical tool within organizations’ tech stacks — including small and medium-sized businesses (SMBs) — to grow sales pipelines, enhance customer support and increase revenue. In fact, in a 2022 Act! customer relationship management study, SMB stated